Richard Emerson by Michael Donaldson

Author:Michael Donaldson
Language: eng
Format: epub
ISBN: 9780143773689
Publisher: Penguin Random House New Zealand
Published: 2013-04-07T16:00:00+00:00

To spread the word about Emerson’s in the early days, Richard was also pouring beer at events and festivals.

I wanted to make a four-pinter beer, low in alcohol compared with London Porter and 1812. I wrote the recipe on the back of an envelope the night before I made it. I wanted it juicy and refreshing. I used a touch of black malt to change the pH and the colour. I used some New Zealand hops and it was just what I was looking for. But what do I call it? I knew Michael O’Brien was a bookbinder in Oamaru, and my friend David Stedman was also a bookbinder in Dunedin. That was it: Bookbinder. It went down really well.

Bookie, as the beer became affectionately known, took Wellington by storm in the mid-nineties and helped push Emerson’s profile in the beer-centric capital.

If Bookie stole punters’ hearts, Emerson’s Pilsner changed their minds and turned the brewing industry on its head. That revolutionary brew set Richard Emerson apart and gave him a place in global brewing history.

Created in 1995, Emerson’s Pilsner was so far ahead of its time, it took another decade or more for the rest of the industry to catch up. Completely different to anything else in the world at the time, it redefined what New Zealand beer could be — no exaggeration.

A product of a unique set of circumstances, Emerson’s Pilsner spurred a specific style category now recognised around the world as New Zealand Pilsner. The brewing and beer judging world recognises more than 100 styles, some dating back hundreds of years. New Zealand Pilsner recently joined those ranks and beer competitions around the world have categories dedicated to the unique Kiwi creation.

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